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Email Marketing Intern

Domo

Domo

Marketing & Communications
american fork, ut, usa
Posted on Tuesday, September 12, 2023

We are Domosapiens- uniquely skilled, passionate data lovers anchored in a culture of connectivity. We are transforming the way business is managed by putting real-time data into the hands of every decision maker across organizations. Diversity is valued here because homogenized teams create echo chambers; and nobody benefits from that. The insight garnered from diverse backgrounds, perspectives and lived experiences results in pioneering innovations across the organization and better experiences for our customers. The more diverse our talent, the more impactful the Domosphere becomes.

Description

As part of Domo’s Global Demand Center (GDC), the Email Marketing Intern will assist the Senior Manager of Email and Nurture Marketing with the development and execution of email programs that drive demand at each stage of the buyer journey, including top-of-funnel “always on” email drip campaigns, nurture campaigns focused on lead conversion, and later-stage nurture campaigns that are designed to accelerate opportunities and drive customer adoption/expansion.

Key responsibilities:

  • Collaborate closely with the Senior Email/Nurture Manager to conceptualize, design, and execute compelling email campaigns to promote webinars and field events, support sales initiatives, nurture prospects and customers at every stage of the buying journey.
  • Assist in creating captivating email content, subject lines, and creative suggestions.
  • Monitor and analyze email performance metrics, providing insights to refine future campaigns and optimize conversion of evergreen campaigns.
  • Contribute to the development of tests (A/B, etc.) to drive ongoing improvement.
  • Coordinate with marketing operations, web and creative teams on program execution–including asset design, landing page creation, stakeholder approval and campaign automation/implementation in Eloqua.
  • Stay current with email marketing trends and best practices to help drive innovation.

Job Requirements

  • Currently pursuing a degree in Marketing, Communications, or a related field (or recently graduated).
  • Exhibit a strong interest in email marketing and digital communication.
  • Attention to detail and discipline to follow established policies and processes, as well as the ability to manage multiple tasks and meet deadlines.
  • Demonstrated creativity in crafting engaging email content and visuals.
  • Prior experience with marketing, sales enablement, and automation technologies, including DemandBase, Eloqua, Salesloft, etc. Is a plus.

Domo is an equal opportunity employer.

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